Watch the master pitchman, Steve Jobs, analyze the market for NeXT workstations in Part 1 of his Chalk Talk. He explains:
“Who is our target customer? Why are they selecting our products over our competiton’s? And what distribution channels are we going to use to reach these customers?”
Steve covers a handful of the slides that you see in a typical startup deck: Marketing, Sales, Competition, and a little bit of Problem and Solution. We should all strive to present with Steve’s clarity and simplicity.
Here’s part two of the video. Thanks to Daring Fireball for pointing me to this video.
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